FC%20and%20WOM%20-%20Study%204%20-%20Varying%20the%20Expenditure.csv (45.53 kB)

FC and WOM - Study 4 - Varying the Expenditure

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posted on 26.04.2018 by Anna Paley, Stephanie M. Tully, Eesha Sharma
Eight hundred and nine adults on MTurk completed this 2 (financial constraint vs. control) x 2 (expenditure: money vs. time) between-subjects design. This study showed that for expenditures of time, the effect of financial constraints on word-of-mouth was attenuated.

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dc.type.embargo

none

dc.format.extent

46621

dc.identifier.uri

http://hdl.handle.net/10255/dryad.177689

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